How do I create a simple Event?

Use the Event Manager to add or modify events displayed on your website. This includes free events, events sponsored by third parties, events supported by registrations on a different website and more.

Basic / Simple Event Layouts are the default when you create an Event using the Event Manager. 

Other articles that may be of interest:

1. To create a new Event, click on Create next to Event under Sales/Marketing in your dashboard.

To create a new Event, click on Create next to Event under Sales/Marketing in your dashboard.

To edit an existing event, click Search & Edit or Edit by ID.

2. If you have created templates, select your template in the dropdown.

If you frequently set up event pages for webinars, for example, a template may save you time when setting up new webinar events in the future on your website.

3. Set your Event Title and select Auto Update SEO (circled) if you want to automatically update your Browser Title and other SEO settings based on changes you make.

4. Add your contact name. This will appear on the event page.

5. If the event is associated with or hosted by a company in your directories/buyers guides, select it next.

To add a new company, type the company name into the box at the bottom of the form and select Add Company. Please note: When you add a company here, its listing on your website is still unpublished. Edit the listing in the Directory Listing Manager.

6. Write your teaser and add your event description using HTML or the WYSIWYG editor.

7. Set the date and time that the event begins and ends, and don't forget to set a time zone so that the times are displayed accurately.

8. Click Create.

Click Create.

9. After creating your event, you may preview it. Scroll to the bottom of the page and click the Preview button.

After creating your event, you may preview it. Scroll to the bottom of the page and click the Preview button.

10. Next, move to the Supplemental portion of your Event setup.

11. Indexable, which allows the event to show up in your internal website search results, will default as checked.

12. Add details for your Event.

  1. Add the contact email address, if available. This will appear as the link for the event contact you entered when you set up the event.
  2. IMPORTANT: If the event has a URL that is a promotional website separate from this page, add the full URL here. Include the http:// in front of the URL so that your readers can open the event's site in a new window.
  3. IMPORTANT: If the event accepts registration on a third-party website, enter the full URL here, including the http://.
  4. Add the common name for the location of the event. For example, Hyatt Place or Panera.
  5. Add the full address for the event, if it is live.

13. Make any relevant classification taxonomy associations for the event. Common ones include: webinars, sponsored or industry.

Taxonomy is specific to each website. Please contact your Solutions Manager with any questions.

14. Associate topics to your event.

For example, if you are holding a webinar on the value of content marketing for growing your business, select content marketing (shown above).

Taxonomy is specific to each website. Please contact your Solutions Manager with any questions.

15. Associate an event category to your website. This is needed if you have more than one event calendar.

Taxonomy is specific to each website. Please contact your Solutions Manager with any questions.

16. Click Save.

17. Edit your SEO settings.

Edit your SEO settings.

18. SEO data will automatically be created based on your event setup.

  1. If desired, update your Browser Title, which is what appears at the top of your browser's window when the page for this event is open.
  2. The Meta Description is generated based on your description of the event and can be edited.
  3. The keywords will automatically populate based on keywords selected when you set up your event. Add or edit keywords here.

19. Click Save.

20. Preview your event.

After creating and adding details to your event, you may preview it.

  1. Return to the Edit > General subform.
  2. Scroll to the bottom of the page and click the Preview button.
Preview your event.

21. When you are finished updating your event, return to General under Edit and click Publish.

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