To setup Olytics in your Google Tag Manager account, we'll need to create a tag and a few variables.
Create a Custom HTML Tag
This tag will hold our script provided from Olytics. We've called this tag "Olytics Tracker", but feel free to name this whatever you want. Set the Triggering to fire on the DOM Ready event, and to fire once per page. The HTML coming from Olytics will look something like this:
Create variables to hold Olytic values
You'll notice a couple of values surrounded with double brackets; Olytics Key, Olytics Brand Env ID, Olytics Category, and Olytics Tag. These are GTM variables, and will be passed to Olytics when your page is rendered.