How do I create interstitial ads on Google Doubleclick for Publishers?
An interstitial ad is a full-screen ad that covers a website before your reader gets to his desired page. For example, Forbes is well-known for its interstitial ad that appears with a quote or saying before an article appears.
Typically, a reader has the choice to close the ad after it opens.
To create an interstitial in Google DFP, you must have a template, which includes the variable or image of the file, the time it appears on-screen, and the ad's URL.
ePublishing may need to create your template on Doubleclick for Publishers for interstitials. Please contact your Solutions Manager if you have questions about this.